Building a Successful Decal Business in NCAA Sports | Fireside America Ep. 92 | Justin Lappen

In this episode of Fireside America, we sit down with Justin, who has carved a niche in the NCAA sports decal industry. Starting from his early days in a modest graphics shop to now collaborating with major NCAA teams, Justin shares his journey of growth and the challenges faced along the way.

We delve into the nuances of licensing, the importance of partnerships, and the competitive dynamics of the sports merchandising market. Justin’s commitment to quality and innovation has not only defined his career but also transformed his passion for sports into a thriving business. Tune in to hear how strategic thinking and a focus on customer satisfaction can propel success in any field.

Further into the conversation, we explore the intricate world of sports decals and uniforms with Justin, a seasoned expert in the custom sports apparel industry. He shares insights from his start in high school graphics courses to becoming a pivotal figure in the industry, highlighting how detailed customization and quality materials contribute to team identity and spirit. Justin's experience underscores the importance of niche expertise in entrepreneurship, demonstrating how specialized skills can lead to significant business opportunities and growth

 

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🔥 EPISODE 91 WITH NICK FUSILLI

https://youtu.be/gnGmthk3Uis?feature=shared